LATEST NEWS | March 2023
Win A Spray Gun & Varlaq Branding Refresh
As a thank you for your continued support, we want to give back in the shape of an IWATA Pressurised Spray Gun!
We recently shared a preview of this specific spray gun that can spray very high-viscosity paints that would normally need an air-assisted airless pump to apply, view our preview here.
To be in with the chance of winning the superb IWATA pressurised spray gun, all you need to do is leave us a review on Trustpilot!
Holly’s role at Kortec is to support the senior leadership teams and marketing manager in administrative tasks. She is experienced in organising workload, time management and marketing on social media due to a background in conveyancing and real estate.
It’s been 8 years since we setup our Varlaq brand… at the start we mainly focused on a coating system for wood – that’s where the tagline “Good for Wood” came from. However, over the years this has developed to cover a wider set of applications such as composite, plastic and glass substrates.
To reflect this we’ve decided to update the branding with a new focus, bringing it up-to-date as a cutting-edge modern range that incorporates the latest technology. You’ll see the colours are updated from the orange and wood-effect, and the tagline has also been updated to define Varlaq’s new purpose - “Enhance & Protect”.
The new look will be phased in over the next few months, so those that are purchasing Varlaq products will start to see the new branding on some items soon, but the old look will still appear at times whilst the stocks are refreshed.
We can’t wait to see how the Varlaq range develops further, as it is a key part of our portfolio!
Some of our team have been retraining this month on the new web-based Jotun Steelmaster programme for calculating required film thicknesses, product quantities etc on intumescent coating steel projects. This enables us to run these calculations in-house, speeding up the quoting and estimation process significantly for these jobs.
Our ability to do this may change later this year with new government legislation but we will update again as required.
Looking back on our recent LinkedIn updates:
Exciting trials in progress to expand our Varlaq range!
Our technician Paul has been hard at work, using all his experience to test a range of new products to see if they're worthy of inclusion in the expansion process the Varlaq brand is going through.
Coatings World has published an interesting overview of expectations in the wood coatings market for 2023.
At Kortec we can certainly say that we’re experiencing several of the trends mentioned, such as the continued pressures on the supply of some raw materials and high demand across most of the furniture industry.
In these rapidly changing times, we find it increasingly important to stay aware of market tendencies and use Kortec’s adaptability to ensure we continue to deliver the optimum products and services.
Keep an eye out for our next edition, with more great news!
Be the first to receive all the latest articles, tips, tricks, quizzes, calculators, industry advice & news that will land straight into your email inbox!
Book A FREE Discover Session
Discover the potential to optimise your finishing for maximum efficiency.
Increase Your
Productivity
Improve Your
Profitability
Enhance Your
Performance
When it comes to coating systems, you can’t afford to take chances.
Kortec’s approach is
tested and proven to work.